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Peter was then Europe bound when he took a position at Rush Management in London, from 1991-1993 as President of Rush Management U.K. There, he worked in P.R., tour coordination and artist management and helped to integrate Hip-hop to the UK with various tours, including Snoop Dogg, Dr.Dre, ONYX, Public Enemy, etc.
In 1993, he created How Can I be Down?, the largest urban conference in the country, which was created to provide industry insiders and outsiders a venue to network and connect with business opportunities in the urban entertainment and lifestyle industry. HCIBD? has experienced unsurpassed growth registering approximately 10,000 participants, many of whom have moved on to become major forces in the music, marketing, fashion, film and television industries.
From 1993-1997, Peter worked as a consultant for Def Jam. From 1996-1997, he owned and operated Savannah’s Restaurant on South Beach (which he eventually sold to China Grill, and is now Tuscan Steakhouse). In Los Angeles as SVP of Operations (1998-2000), Peter co-founded Source Entertainment, and launched the Source Awards, Source All Access and Source Sound Lab on UPN (now My9).
In 2000, he returned to Miami as a consultant for Krave and Static nightclubs. He then went on to open up Barcode Restaurant and Lounge in Miami, 2002-2005.
Peter Thomas reunited HCIBD in July 2005 in Miami with Damon Dash, in December 2005 in Toronto with Vibe Magazine, and then again in November 2007 in Atlanta with Jermaine Dupri.
